2010 heralds a year of major changes for Google’s search algorithm – and your website’s rankings within the search engine! Your New Year’s resolution of propelling to the top of Google may just be answered with Google Caffeine’s real-time results.
“Latest Results” are Replacing Google’s Top Results
Google’s most dramatic update with Caffeine will revolve around its real-time search results. Superseding all the search results is the “latest results” section, which will showcase the latest blog posts, news stories, press releases, and social network updates pertaining to the search term. Google published a Caffeine video demonstrating where the “latest results” section will appear, and clearly, this is a traffic gold mine just waiting to be tapped.
Testing has revealed that Google Caffeine’s real-time capabilities are incredibly powerful. For example, Tweets are being returned in relevant Google searches within mere minutes of publication. Each time you update your blog with new posts, you can expect a surge of natural traffic from the power of Google’s “latest results.”
How to Capitalize on Google Caffeine’s Real Time Search Results
Clearly, Google Caffeine provides you with an unparalleled opportunity to literally jump to the top of Google’s search results for your important keywords. Each time your content writer publishes new, relevant content to your blog, searchers will see your website first and foremost. With your eloquent content writer by your side, climbing to the top of the first page of Google results is now easier than ever.
Even before Google Caffeine is officially unleashed in early 2010, you can already witness the implementation of real-time search in “old fashioned” Google. Some guinea pig users have randomly seen their Google search results sorted by date, while all searchers can now click on “show options” and select how they want their results displayed:
Google’s goal in organizing search results by time is to generate more relevant, accurate results – and this is certainly good news for every website that is savvy enough to take advantage of fresh compositions from their content writer.
The Decaffeinated Fate of Websites without Updates
SEO experts are speculating that Google Caffeine’s emphasis on fresh, real-time results will not bode well for websites that do not update their content frequently. Websites that do not add new content may receive poorer search rankings, as there is a greater probability that the website is no longer relevant or accurate.
If you only make one New Year’s SEO resolution, it should be solely focused on updating your website constantly with content. As we ring in the New Year, make sure your content writer is standing by, ready to compose fresh content that will jolt your website to the top of Google Caffeine’s search results!
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